The German design prize:
The German Design Council is considered one of the world’s leading expertise centres for communications and know-how in design.
It is only possible to participate in the vote through recommendation from the German Ministry of Trade and Commerce and by having won awards in national competitions. That is what makes this a "prize among prizes".
A slender and elegant bar stool from Norway is among those products nominated for Germany’s most distinguished design award, Designpreis Deutschland
It is our own Variér® Eight that received the nomination, facing stiff competition from a series of international design products
The Norwegian bar stool was nominated for the design prize by the German Design Council, a committee seated under the Federal Ministry of Economics and Technology.
The stool was designed by Olav Eldøy, who also designed the more widely known Peel chair for Variér®.
This chair is now sold in more than 35 countries, and naturally we hope that Variér® Eight will also gain the same level of popularity among design-minded customers.
-We are delighted with the nomination and see this as confirmation that our innovation strategy is on the right track, says satisfied design director Arild Åkre.
-This stool is designed entirely in keeping with our core philosophy: it is beautiful to look at, but because it is designed on the basis of human need, it is also nice to sit on for a while, says Åkre.
2010’s main prize winners for product design included the prestigious Audi A5 Coupe.
In 2009 the Variér® Eight won a prize for good design in Norway through the Norwegian Design Council.
The final winner will be selected in February 2011.
Read more about the Variér® Eight here
